A few days ago, Google completed its update to August 2025. & Num = 100 The query parameter that reduced moving courses in the search console.
Thus, by following the impact of the update in the search console, it is confusing, because two events occurred more or less competitively.
Google has given an update focused on the SPAM website. If you want to judge the impact on your site, check out the “Click” metric in the “Performance” Search Console.
Operation from spam updates is usually drastic. In this case, the affected pages would experience a steep decline in clicks from August 26 to September 22.
SPAM Google update:
- They are automated, without a criminal message in the search console, albeit impact.
- It can only affect the sites. Increasing traffic is the result of a competitor’s decline.
- They are useful renewable after determining causes (causes). Reviving may take months, even if it does not depend on the further update of the basic core.
- Focus on the situations of violations of its spam principles and probably only apply to the content. When it focuses on external backlinks, Google usually contains a “link” in the update title. Otherwise, SPAM updates do not contain back link signals.
Google SPAM Policy
Google Central Portal for Google Search contains the company’s policy. Here are my explanation of key components.
Camouflage or sneaky redirection. When the page (i) displays different content for search engines and users or (ii) redirection for users, but not search engines.
Door abuse. When the site focuses on similar keywords – a common reason to be hit by an update of spam. If you want to restore, cluster keywords intent and restructure the site to focus on these groups that install each word or phrase.
Expired domain abuse. When you buy a expired domain and use your authority for increased evaluation. There is no easy recovery when it comes to transition to a fresh domain. I didn’t see a decline in a hosted expanded domain. Maybe Google is now detecting this activity and not starting to get into it.
Hidden text and abuse of links. When you hide words or links from users for images and comparison of font colors such as white fonts on a white background. I have been this tactic for years.
Stuling keywords. When you fill in the page with keywords or number to manipulate the evaluation. This policy is subjective, making it difficult to detect. (How many keywords are there too much?) But in my experience, the new stuffing of keywords is surrounded and rare.
Colomorous operation; A scale of content abuse. When you deploy artificial intelligence or other automated method for generating content.
Scratch. When you use automated methods for theft and publishing content from other sites.
Website abuse. When you publish irrelevant content (Usully whole sections) to benefit from the authorization of your site, Google has used separately for this tactics, but now it can include it in general spam updates.
Thin association. When you create an affiliate web by duplicating external product descriptions without adding something unique or useful.
Misleading functions. When the page promised one feature, such as PDF downloads, but instead launches something else, such as clicking advertising.
Spam generated by the user. If web comments and other information generated by the user include excessive promotional or offensive language or links.